Post|Production World
What started as a hybrid, in-person training event scheduled for October was pivoted quickly to an online event. Post|Production World continued as scheduled as an online conference—providing a space for attendees to convene despite the NAB Show Las Vegas 2021 cancellation.
Following the brand guidelines established by FMC’s lead graphic designer, Dan Miller, I assisted with creating social media assets and email blasts.
Additionally, there was a strong focus on curating more video content to post on all channels.
Company: Future Media Conferences
Role: Marketing Manager
Impact: Event resulted in 1,700+ international registrants.
Audiograms
Created clips from previous Post|Production World Zoom sessions to highlight speakers for social media channels.
Promotional Video
Created a promotional clip to share the announcement of Post|Production World becoming a free, online event.
Event Highlight Clips
Edited Zoom recordings to share live event highlights on Future Media Conferences social channels.
Event Email Blasts
Managed marketing schedule, designed e-blasts, and wrote promotional content for the company and marketing partners.
Print Ads
Created an ad spread for a marketing partner to share in their publication.
Social Media
Posts were optimized for Instagram, Twitter, Facebook and stories.
